Search engine optimization, or even just basic SEO tips can be used to improve your search engine ranking. Getting a better search engine ranking is based on improving the content visibility and creating high quality content for your site. If you are seeing low traffic despite your internet marketing efforts, you can outsource SEO to increase your site visitors and use SEO reseller programs to complement your business.

When you have any service or product for sale on the internet, getting constant sales can be dependent on traffic, and without high search engine ranking optimization you may stumble. That is especially critical since nearly 90 percent of U.S. internet users do some browsing and research online. About 80 percent of those searchers choose to use the organic search results that you can influence from natural search engine optimization. Following that trend, more than 50 percent of all U.S. retail dollars spent will be influenced from online marketing by 2016.

For businesses that do not have the expertise or cannot devote the additional time to higher search engine rankings, you would be well served to investigate SEO reseller programs that you can outsource directly for your clients. Researching the right SEO firm does not have to be difficult, in fact you can find reviews on various third party review sites. You should look for the various SEO firms that have successfully documented increases in client traffic and that come well recommended.

Besides increasing your website traffic and improving your search results ranking, you want to find a company that has a well documented record for customer service. Because you need a sufficient lead time for achieving improvements in your google rankings, they have to provide extensive feedback and status reports to insure that they are doing what you have contracted them to do.

When you settle on several SEO providers you can begin to dive into their record and case studies at a finer level of detail. You are looking for companies that have maintained client relationships for a substantial time period, since this can be an industry where clients and providers have a short history of working together and shopping around different offers.

Finally, you should request a walk through of their reporting structure with an account executive. This is where you will be able to see the details of their progress and to assess future opportunity.